Q: How do I determine keywords for my SEO campaign?
A: Keyword research is one of the most important steps in any SEO campaign. We’ll need your URL and a list of seed keywords (the ones you’d like to rank high in Google) to conduct the research. Pulling data directly from Google’s stats, we’ll share with you a spreadsheet showing you how, in reality, people are searching online for your service and which keywords would get you the best traffic. In most cases, what you think (such as the seed keywords you provided) could be very different from the reality. For example, in working with Beverly Hills plastic surgeons, the keyword “breast augmentation” is always provided to us as the top keyword the physician wants to be ranked in Beverly Hills. The doctors are always surprised to find out that “boob job” and “xmas boob job” are searched MORE then the seed they provided! By comparing the search volume and competition of each keyword, you can make an informed decision based on your goal and budget.
To maximize your ROI, we would always recommend you to select the keywords that of high competition, high search volume and high relevance (to your business), simply because they are the most converting keywords that would bring you the right traffic and the prospects in buying mood.
Q: What methods do you use to rank my website to the 1st page of Google?
A: The main strategy is building quality back-links to your website. Yet, detailed measures vary case by case. After the initial keyword research, we’ll have a good understanding of the online competition in your market and we’ll come up with a combination of SEO measures that is specifically designed for you. We have a proven system to deliver our guarantee and everything is done legitimately following Google’s ranking formula. In other words, white hat measures only.
Again, this is a risk free service to you. You don’t have any financial commitment to us until 90% keywords rank you in the 1st page of Google. We live by our guarantees which are listed in our SOW (statement of work). Upon your confirmation, we’ll conduct a keyword research which is a 100% free service to you.
Q: What do you need from me to start the SEO campaign? What should I expect afterwards?
A: To get things started, we’ll only need your URL and a list of seed keywords. Pulling data directly from Google’s stats, we’ll share with you a spreadsheet showing you how, in reality, people are searching online for your service and which keywords would get you the best traffic.
Once you determine which keywords to work on, we’ll strategically use our system to improve your organic ranking. In your business category, it will typically take 2 to 3 months to get to the first page of Google. Based on our experiences, many of the keywords will rank your site in the top 3 positions after your staying in the first page for a few months.
Upon signing SOW (statement of work), one last thing we need from you would be the FTP access to your website (if we did not build your site for you) so we can make changes to the meta tags and page titles (unless you’d like to perform the tasks yourself).
Q: Can you show me any work you have done and any reference of sites to follow up on?
A: Certainly. I’ll send you two sites and a list of the keywords that are ranking them in the 1st page of Google. As you may understand, we have to respect our clients’ confidentiality. Nobody would like their competitors to reverse engineer his/her SEO campaign and find out what resources have been used to improve the search engine performance of his/her website. Therefore, we need your written confirmation (or even sign a NDA) that you’ll keep the information strictly confidential before we share the information with you.
Plus, this is a guaranteed service. There’s nothing you can possibly lose. In fact, you’ll have to sign the SOW (statement of work), which is the legal agreement to mainly protect your interest, before we kick off the project.
Q: Do you have any experience with EVERY industry?
A: No, we don’t. We have worked with clients in over 20 industries, and nothing stopped us. We have a proven system to deliver our guarantee to virtually any industry and, so far, our clients enjoy 100% success rate after they sign up with us.
Bear in mind, though, we take maximum 3 clients in each business category. For instance, for wedding limo rental business in Los Angeles, we wouldn’t take the 4th client for the same set of keywords no matter how much the company would like to pay us.
Q: What type of results should I expect me to see from my sites and business?
A: Our guarantee is that 90% selected keywords rank your site in the 1st page of Google, therefore you’ll surely expect a lot more targeted traffic than before. However, the business results, if you mean sales, largely depend on if you have an effective mechanism to convert your Google traffic into leads and if you have a strong sales team to convert leads into sales.
For on-site optimization, including creating an effective mechanism, please schedule an appointment with one of our specialists.
Q: Do you also promise better page rank?
A: Since we will build you many back-links from high page rank websites, the page rank of your site will naturally go up following Google’s page rank calculation formula. The actual page rank varies case by case, depending on many factors. The actual ranking of your website has nothing to do with page rank which therefore is not our focus or guarantee.
Q: Will you be providing me any details and information on ranking weekly or monthly?
A: Yes, we will.
Q: Will your SEO include Google.com, Google.ca, Yahoo.ca, Yahoo.com and any other search engines?
A: Our guarantee is for Google. It could be Google.com or Google.ca or Google of any country/region. Yahoo and MSN are slower responding to back-links thank Google but eventually will rank you high as well, but they are not our concern or guarantee because combined search volume of the two only accounts for a small portion (less than 20%) of the search market.
Q: Can your service deliver 1st page Google rankings for users in other countries?
A: We can do SEO for literally any country as long as 1) Google is accessible there; and 2) the business is family friendly (nothing to do with porn, gambling or violence).
Q: How do you set up proper tracking on each keyword?
A: Google Analytics is the best tool for tracking and it’s free. By standard, we install Google Analytics for your website before the SEO campaign kicks off.
Q: Do you provide a proper review of my site and content before implementing SEO measures?
A: Yes, we’ll run a thorough code review and design review of your current site and suggest proper measures to improve the website.
Q: What’s the guarantee that your SEO team will not use black hat measures to get first page ranking?
A: We guarantee our clients in SOW (statement of work) that we do everything legitimately and strictly following Google’s ranking formula. For those websites which were de-indexed or blacklisted by Google, we can even help them get back to organic ranking at a reasonable price if they run into such problem by hiring some irresponsible SEO firms before.
Q: Can you guarantee top 3 ranking in Google search results?
A: Everybody wants to be in the 1st page of Google, and everyone in the 1st page wants to be the top 3, which take away 60 to 80 percent of the first page traffic. However, the competition is only tougher in the first page or top 10, because those who managed to get there are all backed by SEO experts. In other words, the real heavy lifting happens when your site enters the top 10, even if it means to keep you there. Typically, 2 to 3 months after getting into the 1st page of Google, many keywords will rank your website in the top 3 position.
However, for the most competitive keywords, we’ll have to invest in extra resources and manpower to push them further up to the top 3, and it’s very hard to stay there. Therefore, if you require guaranteed top 3 ranking, we will charge additional $50 per keyword per month only after the keyword ranks your site in the 1st page of Google.
Q: Besides “1st page of Google…or it’s free”, what else do you guarantee?
A: Our guarantee actually doesn’t stop at the first month when we fulfill our promise and start billing our clients. In any months afterwards, if your keyword performance drops below 90%, you don’t pay us a penny – that’s something nobody else dares to match.
Q: Why would you suggest that I go with 16 keywords instead of 6?
A: Three reasons: 1) in Google search results, similar keywords support each other, therefore 16 keywords would rank you faster to the 1st page and, once you get there, your ranking would be more stable than the 6 keywords scenario; 2) the cost per keyword is only $49 in the 16 keywords package but $97 in the 6 keywords package. And, 3) you would be able to cover a much bigger market and hit much more targets by leveraging the power of 16 keywords.
In conclusion, 16 keywords package is faster, cheaper, and better.
Q: $580 per month is very expensive to me. Can you lower the price for me?
A: If the leads and sales you get from the 1st page of Google rankings bring you more than $580 in profit every month, then it makes perfect business sense to go for the 6 keyword package. Otherwise, I wouldn’t suggest that you take on the program.
Q: Why do you charge high monthly fee instead of one time setup fee plus maintenance fee?
A: Although the SEO market has changed dramatically in recent years, many business owners are still in the old mindset – once you get into the 1st page of Google, you would stay there for good with minimum maintenance efforts. Unfortunately, nobody can claim the same in today’s competition.
The challenge in reality is that everybody wants to be in the 1st page of Google, and everyone in the 1st page wants to be the top 3, which take away 60 to 80 percent of the first page traffic. Many folks didn’t realize, the competition is only tougher in the first page or top 10, because those who managed to get there are all backed by SEO experts. In other words, the real heavy lifting happens when your site enters the top 10, even if it means to keep you there. Week by week, our team has to monitor your keyword performance and implement proper measures to ensure your website keeps improving its ranking in the first page. Otherwise, your ranking will drop quickly. Typically, 2 to 3 months after getting into the 1st page of Google, many keywords will rank our customers’ websites in the top 3 position. Yet, we don’t charge a penny for that.
Q: How would you treat close competitors who are in the same business category?
A: We only take 3 clients in each city for each business category. For instance, we’ve already got 3 wedding photographers who rank in the first page of Google for the 6 most competitive keywords. We’re not taking the 4th customer in the category in Los Angeles because ultimately we want all our clients in the top 3 positions.
Q: Can you tell me why your site doesn’t show up on the first page of Google for every SEO-type search string I entered?
A: Simple – we don’t want our competitors to track through our website and find out what resources we’ve leveraged to deliver the guaranteed result. Go ahead ask the SEO companies in the 1st page of Google if they can offer you risk-free guaranteed SEO service. I bet you will get many flat NOs.
In the SEO business, result talks. Our clients’ websites (NOT ours) rank in the 1st page of Google – that’s the only result that matters. With our guarantee, you really have nothing to lose – no deposit required, you don’t pay until the result is delivered, and you can cancel the service anytime. So far, our clients enjoy 100% success rate after they sign up with us – wouldn’t that be a better proof of our capability?
Q: Can you apply your SEO service to geographic targeting?
A: Generally speaking, yes. There’re a few scenarios:
1. At country level, we can always set up your geo-target in Google Webmaster, even if your domain has country code, such as .ca or .au. You can also set up sub-domains targeting different countries if necessary.
2. At city or region level, typically it’s a good strategy to use localized keywords, such as “wedding photographer Los Angeles” or “Studio City landscapers”, to hit the targets because the folks who are in the buying mood would more likely to type in such keywords instead of generic keywords such as “wedding photographer” or “landscapers”.
3. Google automatically detects your IP address and tracks your personal information (especially when you are using Google services such as Gmail) in order to return personalized search results. Therefore, in most cases, it shows you local search results even if your keywords are generic ones without city or region names. Our keyword research will tell you the global and local search volume of every keyword. You can always make an informed decision if certain keywords are good for the local market (typically to city level). For instance, “retractable banners” has over 12 times local search volume than “retractable banners Toronto”. In this case, you definitely don’t want to miss “retractable banners”, although “retractable banners Toronto” might bring you higher conversion rate.
Q: What are your main strategies of improving organic ranking by building back-links?
A: We apply four major strategies to achieve guaranteed results:
1. We have access to 7 large networks each containing a few hundred (some over a thousand) websites. We have agreement with the networks to post and remove articles in selected websites for each SEO account.
2. All back-links (anchor links) are built in the articles which are relevant to clients’ businesses. In terms of link development strategy, diversification is the key. For instance, many back-links are built from lower page rank websites and some are built from high page rank websites.
3. We hire offshore team to write and edit articles for clients if they don’t have (many) existing articles about their businesses. And we have a proprietary article management system to manage the circulation of all the articles.
4. Our system dynamically monitors the search engine performance of each account and the team takes proper actions to ensure steady improvement of clients’ keyword rankings.
Ready to get started? Fill out the form below, one of our representatives will be back in touch with you within 24 hours.